The client is a dynamic, mid-sized B2B company with a team of about 50 employees. In a company of this size, agility is everything. Staff often wear multiple hats — sales teams draft contracts, administrative staff handle client communications, and the management team tracks financial performance.
To stay competitive against larger industry players, they needed to equip their team with AI to work smarter, not harder. The challenge was doing so without breaking the budget or losing control of how AI was being used internally.